Tuesday, May 3, 2011

Dirty Secrets

So, there's this commercial; perhaps you've seen it: A dad/husband has been up to something, something questionable, something never disclosed. This something has left him standing outside with a shit-like substance covering both his hands. He's standing by a clothesline; clothes are hanging, drying in the outside air. (This is a nice touch. In this age of excessive consumption, someone in the house is concerned with rising energy costs and possibly concerned about the environment.)

What a wholesome family. Well to do. Nice house. Nice yard. Nice clothes drying on the clothesline.

Dad takes a look at his hands, eyeballs the laundry on the clothesline, and proceeds to wipe his hands clean using a pristinely white skirt.

Noted: Dad is a douche bag.

The daughter, with her shit-stained skirt, goes to her mother. The mother shrugs her shoulders, laughs it off as if to say, Your crazy father, ha ha ha. He's such a card! The daughter adopts the same attitude.

Noted: There's something sinister, wicked, corrupt going on.

The mother does the laundry. The stain is erased.

The daughter walks by the dad, who is reading the paper, sitting in what I assume to be his chair, while the lady folk are cleaning up his messes. Not once does the dad take responsibility for his actions and not once are his actions questioned.

It's obvious what's going on here. Dad is a mean son-of-a-bitch, known to bust kitchen tables into pieces, throw lamps out of windows, and tear doors off of hinges. Dad can do whatever he wants, whenever he wants because no one wants to set him off. The nice house, nice yard is a cover for the fear and terror taking place inside.

What a great way to subliminally lets us know that domestic abuse must stop, and it must stop now!

And what a great way to let us know laundry detergent can erase a family's dirty secrets.

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